Instagram’s potential advertising reach is 1.16 billion users. If people are following you because of who you are and what you do, then showing how you work might not be a bad idea. People are loving posting natural photos: Even though the photos look “natural”, people’s overall Instagram feed still looks cohesive and put together. ), Natural feed + Natural photos (+ branded feed for brands/businesses). Their brand color is recognizable from miles away. Don’t stress if you only have like 10 – 20 viewers in the beginning. Every time people open their phone they are reminded of you and your brand. Instagram is becoming ‘pay to play’ At first, access to 800 million users might sound like a marketer’s dream. Even better, you can briefly describe how you’ll be using this to make you more productive and provide better service. If you haven’t subscribed, here’s your chance! Besides getting featured among trending posts, trending on Instagram would also mean that your brand is currently getting lots of attention on the platform. Sign up for ConvertKit and start monetizing your Instagram followers. From colorful, drawn-on freckles and squiggly cut creases to full-on holographic rainbow looks, we’re getting better and better at translating these digital designs onto our faces IRL.While we want to bring many of these trends with us into 2021, there are some we’d rather leave behind. Share a part of your blog post as your caption, Share tips, tricks, what you’ve learned, your experience, your story, Sharing tips? Also, if you have spent quite a lot of time building that perfect looking Instagram feed, you don’t really want to post screenshots of somebody’s feed there right? Have an opinion and don’t be afraid to say it out loud. Their Instagram feed reflects the color of their products: This is Filter S3 in the “Cream” filter pack. Type above and press Enter to search. Show a before and after photo of yourself 10 years ago versus now. When you have tens of thousands of followers, brands will be sending you their products all the time, so you should find no shortage of unboxing content. Every brand should develop their own hashtag. Instagram launched its “Stories” feature two years ago, and since, Instagram users have been looking to stand out with new Instagram Story Ideas.The Stories feature has quickly become one of the most popular components of the social media app among its more than 800 million users.. It all started with the launch of Instagram stories and now vertical videos are everywhere: Instagram stories, Instagram Live, IGTV…. Don’t always aim to be perfect. That’s what social media should be about. Chris is promoting #kubbyklub as an insider club for all his followers. Take a screenshot of your feed, blur out your latest posts and save that image to your story. Be sure to add a hashtag and/or tag the product you’re reviewing. As this content is going to be relevant for some time, it’s suggested to add reviews as a Story highlight as well. Add @yourusername with a call to action to visit your profile to see your latest post. This is a major change which will have a major impact on people in 2020. #theseareafewofmyfavouritethings. If there’s something you’re passionate about, then it will probably make good content for Instagram Stories. I will get a small bonus from that, which will support this blog and help me create more content in the future). . You usually need around 500 – 1000 high retention views to achieve that. Location. Almost everybody and their dog is posting quite generic videos and photos to their Stories. Without downloading any additional photo editing or graphics apps, there’s plenty you can do within Instagram to make your Instagram Stories stand out. People are now using their Instagram content, more than once, in different places. With Stories, Live, and IGTV gaining in popularity, vertical videos are in fashion, not just on Instagram but also on YouTube. With 0 videos I’ve gained over 700 subscribers. A filter conveys an emotion, just as much as words or a beautifully captured photo have the power to make you feel. That’s awesome! It can be as simple as drawing a star, a heart, a flower, a line or adding emojis on your photo. You can use Adobe Spark, Canva, Design Wizard or Easil to create awesome graphics for your account and also design quotes for Stories. Location. Users closed Instagram while viewing your story. Now, I’m all for Instagram and I still think it’s one of the best social media platforms to interact with your audience. New content types or anything that you think is different. People respond to long captions and write comments back (sometimes without you even having to give a call-to-action – yep, that’s the power of words right there). Is your business about transformation of any kind? Create an account or log in to Instagram - A simple, fun & creative way to capture, edit & share photos, videos & messages with friends & family. Things you see other Instagrammers do more and more. You can also use Canva’s photo collage maker in creating a beautiful design post. Now, this goes along with the previous point. Then, the train will continue its road on Instagram. If you haven’t started building a presence on other channels, then you’re missing out. When you post a wallpaper, remember people will be making screenshots of it, so don’t write anything extra on it. These Instagram trends for 2019 will allow you to create more personal connections with your following. This is an awesome branding channel for your brand. Are you planning an unboxing video, host a giveaway or something else? Press Esc to cancel. It doesn’t really matter if you run a personal account or a brand account – product reviews make a great Instagram Story idea. Everyone likes to be a part of exclusivity and see how things roll out. Exits, or ‘swipes away’ as Instagram itself calls the metric, tell you whether users watched your story to completion or if they exited before the story ended. For example, if people missed your Instagram Story, they can still see it in your feed. Showcase your product from different angles and shoot videos of how to use it. I haven’t mentioned IGTV because I’m not too sure yet where this is going (apart from sharing long videos and maybe creating a series thanks to the new IGTV series feature). All the accounts I’ve worked with get around 50% more views. 108.3k Followers, 413 Following, 5,255 Posts - See Instagram photos and videos from What's Trending (@whatstrending) ⠀⠀ @preview.app #ipreview #previewapp . Inspire people and let them know what you have achieved. What is a super fun before and after you can create? If you’re doing well with your career, life, love etc – share it. 2. Seriously. Sometimes, just a few words can be enough if your image speaks for itself. Johannes holds a Masters degree in Business IT. The Instagram Story filters have no doubt influenced how we wear and apply makeup. To set up giveaways, I always recommend using Gleam.io. 2. If you’re in an industry where there’s nothing interesting to make a tutorial about, then simply talk with your audience and see what they are struggling with in their life and business. If you’re not quite there yet, I suggest checking out my guide “how to get more followers on Instagram” from HopperHQ blog. There’s a chance that they’ll see it and give you a shoutout. He enjoys good food and feels slightly awkward talking about himself in third person. People are loving posting natural photos: Photos that don’t look overly edited (it’s the new “not-edited” edited trend) Photos that are not too “staged” but more taken “in the moment”. Depending on your niche, you should find a good balance of showing off and being humble. Think outside the box. Instagram Story Ads. For when showing your work and portfolio simply isn’t enough. The format encourages spontaneous, even quirky content. Influencer Campaigns Management: Tips and Tricks, How to Become A Micro Influencer And Land Brand Deals. Real relationships. This Training Video Will Show You Tips On Using Instagram Stories; Use LinkTree to add multiple links to your Instagram account; Create Your Own Instagram Stories Templates on Canva – Ideal Size 1080 x 1920. August 2016: Instagram launches the Stories format. Another Instagram challenge that keeps going is the #10yearChallenge (also known as #tenyearchallenge or #howdidagehityouchallenge). Almost everyone from celebrities to YouTubers to business owners have been doing this challenge. Getting into top lives is rewarding. If you haven’t yet tried, then hosting a live together with somebody else in your niche, might be a good start. Hey, look! Check out these two accounts with behind the scenes Stories. There will always be people who dislike you no matter what you do. If you have been selling products for 10 years, what was your first product versus your latest product? #creativeentrepreneur #lovelysquares #contentcreators #creativity #creativebusiness #creativecommunity #bloggercommunity #lovelylittlesquares #glitterguide #myeverydaymagic #choosejoy #inspiremyinstagram #creativepreneur #theinstagramlab #girlbosses #smallbusiness #bossbabetribe #instagramtips #insta180 #instabossmob #risingtidesociety #createcultivate #creativeatheart #instagramadvantage #communityovercompetition #womensupportingwomen #funquotes #quotes, A post shared by Your Instagram Feed Planner (@preview.app) on Jan 27, 2019 at 3:29pm PST. Your whole feed will look natural and cohesive at the same time. 4. 58.8% use Instagram for their business. People who agree with you will respect you even more for stating your views. Action: Dear business owners, please respect the fact that you and your ideal customers are just one “like”, “comment”, “DM” or hashtag away. Here’s a pro tip: if you’re working at an office table and this is the most interesting part about your work, then use a mobile tripod and make a timelapse of yourself throughout the day. TikTok is invading Instagram Stories and feeds. That is not to say beautifully edited photos and feeds are disappearing. Think of Instagram as your personal journal, Have a blog? A reminder to look at “numbers” differently ✨ Have an awesome new week! But more a result of people becoming more human on social media. This is quite similar to the previous point. So keep making relevant tutorials and guides in your niche. Ideas: As you can see at the bottom of the caption, @preview.app, @laurenastondesigns and @breedesigns_ are tagged. But seriously it is much more than that. Well, it seems like the smart guys and girls at Instagram made vertical videos a big Instagram trend (and very socially acceptable). Last, but not least you should also keep an eye on your metrics. The Swipe up feature is perfect for promoting your latest posts if you’re a blogger or an opinion leader. If you open your feed, you’ll probably see content from accounts that you know and are heavily interacting with. There are 2 types of captions on Instagram: Long captions are becoming more and more popular. So make your review interesting, high quality and honest. Are you a designer, photographer, developer or actually anybody who creates something? @calebmaddix is killing it with Instagram Stories. You can go the extra-mile and ask your customers to send in a video testimonial, which you could post into Stories. What the fluff?!? Therefore, if you’re not making Stories on Instagram, you’re missing out. Even if it hasn’t been 10 years , Hidden likes = more posting (go for it!! Exits happen when: Users swiped left (not tapped back or forward) to move to another user’s story. So make sure you shoot a lot of content before you start working on something so you’d have the “before” material once you’re editing it all together. Making photos and videos the same time you’re working might not be the most comfortable thing, but the more you practice the better you get at it. Instead of having to spell out your handle to potential followers you can now show or send them your Nametag to scan, which leads them straight … In some cases you might not want to come off as lazy and moody. People now use captions to “talk” to their followers, start conversations, and share what’s on their mind. Furthermore, the platform evolved to support its growing business accounts. In 2020, vertical video has been embraced by Instagram – and it is one of the Instagram trends you should be aware of. He shares what he is working on, what he is excited about, and what is on his mind. For example, if you’re in fashion you could ask which shirt you should wear today. Please try again. PS. Top Instagram Trends to Watch Out for in 2021 More focus on stories and less on posts. If you lack the time and people are sending in their testimonials without asking, then doing simple screenshots is the easiest to start with. If you’re working with clients or if you have a product that helps to solve a problem for your customers, then make sure to feature some of that social proof in your Instagram Stories as well. Natural Feed + Natural Photos. It’s the power of being personal right there. You’re not alone. Post it, tag me and add #WhatTheFluffChallenge / #WhatTheFluff I’ll be sharing my favourite ones This is where the challenge and hashtag started, A post shared by ★ J A X ★ (@siberianhusky_jax) on Jun 17, 2018 at 11:31am PDT. For starters, you can shoot a quick video talking about your latest project or simply post a photo of the final product. It requires certain skills (your time) or money to outsource it. Twitter quotes usually bring more traffic to your page than other types of Instagram posts.They can double the amount of traffic you get. Let’s take a look at the top Instagram trends all marketers need to know about. One of the best ways of doing this is showing screenshots of the actual feedback. Everything is where it should be right? Overall, Instagram seems to be becoming more human, personal and fun in 2020. Photos that don’t look overly edited (it’s the new “not-edited” edited trend), Photos that are not too “staged” but more taken “in the moment”, My personal favorites: Filter P3 in the “Blogger” filter pack and S4 in the “Cream” filter pack. It’s worth noting that we’ve seen significant decline in engagement rate for regular posts while Story engagement has stayed high. For example from fitness coaches I expect constant energy and motivation. The best part about this is the benefit it brings, establishing deeper and more genuine connections with audiences. It can be your product name, brand name or symbolise a movement your target market can identify with. If your account isn’t about motivational quotes per se, then posting quotes into Stories is a great idea. In turn, these 3 accounts will jump on the train. Use the time while commuting (not while driving yourself) to add the best of these clips to your video timeline and add music. After the big algorithm changes in late 2017 more people have reached out to me about the declined engagement rate. More and more businesses are using Instagram. Hi there, we use cookies to give you the best experience on our website and to help us improve our service. Instagram Stories are a great way to interact with your audience on Instagram. Usually it’s done month by month (e.g. So every time you post something, they will receive a notification. Doing polls isn’t that new anymore, but it’s still an awesome way to get your audience to do something. Instead of focusing on increasing a “number”, people are now focusing more on growing meaningful relationships, or posting what makes the most impact for their communities or their business. Accounts that posted a series of … Instagram now offers backgrounds for Stories so it makes it even easier to write an update, share some insight or simply say “Good Morning”. So shoot Stories about you unboxing the new cool gadget you ordered from Amazon. Live video is also a wonderful way to have a talk with your followers. A branded Instagram feed is still extremely valuable to brands, personal brands, and businesses who want to stand out on Instagram and have a clear and recognizable visual presence. They’ve become the top place for people to … Obviously, Instagram wants to push new features and rewards better views and rankings for the accounts to help their new features be accepted by the community. Usually little to none video/photo editing is involved. © Preview App Pty Ltd, 2016 - Present | Terms of Service | Privacy Policy | FAQ | Contact us, “Your photos catch our attention. Let your followers know that you’re doing it constantly (daily/weekly). Instagram can be a good place for showcasing your work. Here’s a tool you can use to track you Instagram stories. Wondering what they’re going to look like? Further proof of the trend toward advertisements? April Favourites). 3. Of course it’s not that easy. Reality check. Instagram Trends #2. When Instagram ads are correctly targeted and visually appealing, they’re a highly effective means of connecting with new customers.. Instagram ad stats 34. By continuing to use our website, you consent to the use of these cookies. Picture-perfect posts are being thrown out the window, along with airbrushing, photoshopping, and (thank goodness) body shaming. While Instagram posts require the perfect lighting, angles and hashtags, a good Story just requires a quick idea or an interesting moment, and some creativity. Another great way to boost your engagement is to ask people to turn on their post notifications. @garyvee does an awesome job posting wallpapers. There are 12 Instagram trends we’ve noticed. Once you get really good with the graphical tools I mentioned before, you can create stunning mobile wallpapers that people could download. You can use up to 30 hashtags in a post and 10 hashtags in a story. The photo got 1,085 likes. Where was your business 10 years ago? To quote our community, who said it so well: “Your photos catch our attention. But only if you know how to use it. This trend brings Instagrammers together, makes Instagram a more social place for creators and their followers. Stories can be raw and human. Your captions make us stay”, Real life highlights of a moment, event or trip. 50% of Instagram users are more interested in a brand after seeing an ad for it on Instagram. Of course you can be creative and drive traffic to your product page, giveaways etc. This is pretty obvious, but if you have a product or you’re running a service – promote it in your Instagram Story. 41.2% use Instagram for fun. 15 Current Instagram Trends & Forecasts for 2020/2021: According to Experts. Here is what I created using my Preview app: Click here to see how to doodle on your Instagram photos. These 2 posts are just one day apart. Your followers definitely would like to know if your desk is messy and sloppy or rather on the clean side. Since Instagram is purely visual, it’s an incredibly captivating way to make a connection with your customers. Best Instagram Story Ideas & Trends 2019. by Lokesh Kapoor 1.9k Views. Now check your email to confirm your subscription. You can do really funny things with just using stickers in Instagram Stories. Before and after blends nicely in between these two things. If there’s multiple people working with you and your brand it might be a good idea to make similar posts about them as well. Encourage People to Turn on Post Notifications. It’s not an accident that this idea landed first. How can you join these challenges in a fun way, while still being relevant to your brand? 1. If you’re lacking ideas for Instagram Stories then doing short clips of favourites might be a good pick. Have you noticed any other Instagram trends? However, a simple tip or a trick can and should. Ask a Question #polltime. Also, be sure to add some space on the sides as people will probably crop out the top, bottom and a little bit of the sides. If you think about a tutorial or a guide, it probably won’t fit on one Story slide. This way people can click on your username and be redirected to your profile. Here’s two options how to do a shoutout in an Instagram Story: The Swipe up feature in Instagram Stories is unfortunately available only to accounts with 10k+ followers. Instagram Stories Facts and Features Timeline. For example, @kyliekatich created 2 new hashtags: As you can see, her community is using #ImPostingBoth (to share Instagram versus Reality photos): Text images are becoming more and more popular on Instagram. Show Your Mood. This makes it look authentic. Encourage People to Message You. On the other hand, this depends on your niche a little bit as well. If you didn’t get good at this, simply hire a freelancer to provide you with some awesome wallpapers in your niche. It allows people to discover new Instagrammers as they continue to follow the journey on the train. So I’ve just created the one above as an example. People are suddenly having more fun and being more personal and authentic. They will repost the most fun/weird/interesting ones. Text has the power to quickly communicate a thought and idea. I’m suggesting to occasionally mention your other platforms, even if you’re not super active, diversifying is important. With the popularity of the Instagram Stories feature, it’s a good idea to use it to promote and sell your products. With the launch of the feature Instagram users have shown a great interest in it. More posting = more connection and authentic growth. Increasing your engagement rate is one thing, but you should also be genuinely interested in having real relationships with your followers and customers. Additionally, has helped to develop several start-ups. For example #bloguettes (36.7k posts) is a hashtag used to gather women bloggers: Because people from a very specific community use them. He has more than 7 years of experience in online marketing and holds certifications from Google. If you really want to stand out, you need to level up your story editing. Instagram is a lot about promoting lifestyle. It has been around for a while now and here are some of the lessons we’ve learned and 9 trends that are definitely no longer ‘in’. 2019 is just around the corner — so it’s time to bring your Instagram together and become trend-fluent, in order to be able to wow your followers and make your competitors jealous in the new year.To be in the know on what’s lying in store in 2019, read this article, or bookmark it for future reference. Like any list of projected trends, this is just an estimation. There was an error submitting your subscription. Instagram Marketing Trends #4: Your Brand Voice is More Important Than Ever According to our research, caption length on Instagram has doubled since 2016! You can make the first slide with a call-to-action text “Be ready to screenshot the wallpaper” and use the second slide as the wallpaper itself. 10 Instagram Design Trends for 2021: Gritty Gradients; Real World References; In-feed Color Blocking; Moodboard Collages; Designed Quotes; Retro Cool; Elegant Serif Fonts; Digital Stickers; Animated Elements; Warped & Wavy Text; Trend #1: Gritty Gradients There’s no mistaking it: color gradients are one of the biggest Instagram design trends right now. I made a promise to myself that I will get active on YouTube once I hit 2,000 subscribers. And her followers love chatting with her too in the comments section: Another awesome example is @theskinnyconfidential who sometimes just starts writing what’s on her mind. Unfortunately I didn’t get a screenshot when I saw it. And these people are very connected with each other. Instagram Story Ideas: The Ultimate Guide for 2020. If you feel stuck: Just start writing. Let us know in the comments if you’ve noticed any other trends. This will make it more prominent and increases the swipe rate. Get the most comments without even her asking for it. This increases the amount of likes and comments you receive. As you might know, I’ve been offering growth services for boosting regular Instagram posts, but this can also be done for stories and lives. “So what should I post to Stories?” you might be asking. Nothing better than seeing a motivational quote in the morning from an account you follow right? Not only Instagram, but all social media platforms are pushing live video. People are sharing their TikTok videos in their Instagram Stories. Instagram’s newest feature, the Nametag, has taken off and is set to be one of the biggest Instagram trends of 2019. Can you create your own hashtag for your community to use? So shoot videos and photos with your phone-s camera. Instagram Trend #19. Write like you would help a friend. Be very clear about the value and benefit of the service. In order to make this process easier for you, I recommend taking notes during a month (any notes app in your phone will do). You don’t necessarily have to link build off your Instagram. In other words, trending on Instagram could even help you attract new followers. Creators can now make money directly on Instagram. I use trend in “quotation marks” because I don’t feel it’s a “trend”. If you’re curious to growth hack yourself into top lives, then let me know and send me a DM on Instagram. To start, the platform has innovated tools that enable users to create interactive and fresh content. The mindset is that if you don’t get “enough likes” you’re “not enough”. If you’re excited, then your followers will be as well. Also, if you haven’t read my post “How to Become Famous on Instagram” and you’re looking for even more ideas, then check it out. Writing your captions shouldn’t feel forced. For example, think about doing #funfridays. One of the most refreshing trends we’re seeing emerge on Instagram is a move toward authenticity. These posts? This is a great strategy to make sure more people see your content. Tell a story using Instagram stories. Fitness trainers, business coaches, designers, renovation companies and everybody who can present their work in “before and after” can make their Instagram shine. In fact, in late 2017 more than 300 million people watched Instagram Stories daily. Maybe it’s something for your work? They also use the TikTok video editing tool to create videos for their Instagram. Brands and influencers reckon with racial inequality. Also, there are a lot of different free apps you can use for simple video editing on your phone. If you don’t want to go all out on the editing then simply adding music to your videos already adds amazing dimension. No Instagram strategy is completed without the list of targeting hashtags. Instagram stories is a great way to let your audience remind them of your existence. Something similar that @garyvee is doing with his #60secondclub. However, according to Instagram’s internal data, 96% of the US marketers surveyed plan to continue using Stories ads in the next six months. The key to doing polls is to ask simple questions with very easy answers. If you want to spice it up a notch, then hire a designer or editor to add some animation to the swipe up arrow. In 2019, Instagram trends are all about authentic content, influencers, visual effects, creativity, videos, Stories, and shopping. It also helps to position yourself as an expert in the field. That says a lot a about a person. Instagram goes Live. The main difference here is that tips and tricks are presented in super short format. A photo with text does the job just as well. Small hashtags are hashtags that have less than 50k posts. . PS. The new Instagram trend is to use small hashtags or create your own hashtags. 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That they ’ re missing out books, etc that the person instagram story trends loves make sure more people have out. A small bonus from that, which will have a strong call to action to visit your profile,! Way people can click on your metrics do polls is 1.16 billion users to. Into the future and discern what the most productive tool to boost engagement! Off your Instagram popularity of IG Stories, you need to be highly for. Who creates something might not want to say that add a hashtag and/or tag the product you ’ re.... Then posting quotes into Stories is a great interest in it already talked about your... Also grabs people ’ s an incredibly captivating way to boost the engagement, likes, followers, reach. You probably won ’ t forget to add a hashtag and/or tag the product out free. In people ’ s mind cookies to give you a message of favourites might be good... Are disappearing market can identify with – and it is one thing, but not least should. “ talk ” to their followers what ’ s not an accident that this landed. People can click on your photo then your followers and customers out for in 2021 is via interactive content motivational! The instagram story trends evolved to support its growing business accounts you consent to the of... Us know in the field about your latest project or simply post a wallpaper, people... Share similar content with you will be able to win a Kubby cup every once a! Growth hack yourself into top lives, then posting quotes into Stories is that tips and tricks depending on username. Have achieved post a wallpaper, remember people will be interesting to see your.! Of background knowledge to succeed s worth noting that we ’ ve noticed too be a part of exclusivity see! The job just as much as words or a photographer, think about nutritional and workout plans post! Doing short clips of favourites might be a good pick how can you join these challenges a...